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5 Effective Mobile App Retention Hacks

Posted by , 22nd June 2016
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Among all the typical key performance indicators for apps and games, retention may be the most important. Increased retention has follow-on effects on conversion, monetization and organic growth, as players stick around for longer and make your app a part of their regular routine.

For example, a game with a first […]

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Double Your Conversions With Contextual In-App Placements

Posted by , 13th June 2016
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Tapjoy’s Contextual Placements can drive eye-opening improvements in your game’s engagement, conversions and long-term retention by showing the right content, to the right user, at the right time. In fact, a recent case study we did with a popular arcade game showed that with just one contextual placement, we were […]

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Tapjoy Drives 25% Lift In Engagement, 29% Reduction in Churn

Posted by , 10th June 2016
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The Tapjoy platform—the only complete monetization platform—is known for increasing the revenue of freemium-based mobile apps. But what isn’t as well known is that Tapjoy can also help increase engagement, lengthen retention and reduce churn.

We recently conducted a study to find out just how much impact our platform has on […]

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TAPJOY AND IRONSOURCE WILL NOW OFFER MONETIZATION SERVICES TO MOBILE GAME AND APP DEVELOPERS

Posted by , 31st May 2016
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Exciting news: we’ve partnered with app discovery platform ironSource! This partnership will combine Tapjoy’s user level segmentation and predictive analytics capabilities with ironSource’s video mediation solution. Imagine the possibilities! 

“San Francisco-based Tapjoy said it is partnering to offer a full slate of services to developers. The company will contribute user-level segmentation and predictive […]

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MOTHER’S DAY CURRENCY SALE – LIVE NOW!!

Posted by , 6th May 2016
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Everyone gets flowers…we decided to thank Mom a little differently! The Tapjoy Currency Sale is now live for Mother’s Day Weekend!  See who’s participating below.

Unless otherwise noted, these bonus offers are available at the following dates/times:

Begins: 12:00am PST Friday, May 6th
Ends: 11:59pm PST Sunday, May 8th

Don’t forget: to take advantage […]

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