Tapjoy-Blog


The Importance of Receipt Verification

Veröffentlicht von , 19th August 2015
Tapjoy-Rewarding-Mobile

(United States) There is a critical need for app developers to verify each purchase and guard against fraud when it comes to their IAP data. That way, you are incorporating valid (and only valid) purchases into your mobile analytics data.

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Six Strategies for Driving High Quality Installs

Veröffentlicht von , 20th Mai 2015
Tapjoy-Rewarding-Mobile

This article originally appeared on MediaPost

Back in the early days of mobile app marketing—from the early parts of this decade up until about the midpoint of last year—marketers tended to focus on quantity over quality. In the midst of the land-grab taking place on the App Store and Google Play, [...]

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