Tapjoy Blog


Six Strategies for Driving High Quality Installs

Posted by , 20th May 2015
Tapjoy-Rewarding-Mobile

This article originally appeared on MediaPost

Back in the early days of mobile app marketing—from the early parts of this decade up until about the midpoint of last year—marketers tended to focus on quantity over quality. In the midst of the land-grab taking place on the App Store and Google Play, [...]

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